... Which one is the outlaw, and which one is the TV star? If you didn't see Jesse's culinary turn on Martha's kitchen program this afternoon, you missed what might go down in history as the most bizarre biker sighting in the anals of mass media. Instead of sharing stories about life in the big house, Martha asked Jesse's family recipe for almond tarts. I for one think cross-market promo's like this are great for the two-wheeled scene.